Not Everyone Wants to Build, and That's OK
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ai
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product-development

Not Everyone Wants to Build, and That's OK

Everyone can build now, but not everyone wants to. Your team needs the connectors who put their energy into people, or the tools you build will sit on the shelf.

Oct 15, 2026
1 min read

Many of my fellow AI-pilled builders need to relax a bit. Yes, everyone can build now and it's amazing, and many more people will than before, and they'll get a lot out of it. But not everyone wants to do that. And that's OK!

The most powerful but most obvious lesson I took way too long to truly internalize in my career is that people are wired differently, and bring different strengths to things.

Not everyone wants to make their own tools or talk to robots all day. They may want to put more of their energy into making connections with other humans, and that is what can break through the crazy amount of noise right now. You need the connectors on your team or the wonderful toys you can build are probably going to end up sitting on the shelf.


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